How to Stand Out at a Career Fair (Even If You’re Nervous)

Career fairs can feel overwhelming — a giant room packed with companies, polished recruiters, and students all competing for attention. But here’s the good news: you don’t need to be the loudest or most confident person in the room to make a strong impression. With some preparation and a few simple strategies, you can stand out in a way that feels authentic.

Here’s how:

1. Do Your Homework
Before you step into the fair, research the companies that will be there.
- Pick 5–7 that really interest you and learn a little about what they do.
- Look at recent news, their website, or LinkedIn posts.
- Jot down 1–2 thoughtful questions you could ask (e.g., “I noticed your company just
launched a sustainability initiative — how might interns or new grads get involved?”).

Why it works: Recruiters notice when you’ve taken the time to prepare. It instantly separates you from students who are just browsing.

2. Perfect Your Introduction
Have a 30-second pitch ready that covers three things:
1. Who you are (name, school, major).
2. What you’re interested in.
3. A quick highlight that shows your skills.
Example: “Hi, I’m Jordan, a senior at DePaul majoring in marketing. I’m interested in digital media and analytics, and last semester I managed a student-run campaign that grew engagement by 40%.”

3. Bring the Right Materials
- Resumes: 10–15 copies printed on clean, quality paper.
- Notebook + Pen: For quick notes after each conversation (so you remember who said what).
- Bag or Folder: Keep everything organized so you look professional.

4. Focus on Conversations, Not Just Handshakes
Recruiters meet dozens of students in a single day. What they’ll remember is the quality of your conversation.
- Ask questions that show curiosity, not desperation.
- Listen actively — recruiters can tell when you’re just waiting for your turn to talk.
- Share 1–2 short stories or examples that showcase your skills (a class project, an
internship, or a leadership role).

5. Manage Your Nerves
It’s normal to feel nervous — most students do. Try this:
- Take a deep breath before you walk up to each booth.
- Practice your pitch with one or two companies you’re less interested in first, so you warm up before talking to your top choices.
- Remember: recruiters want to meet students. You’re not interrupting them — you’re the reason they’re there.

6. Follow Up Within 48 Hours
This is the step most students skip — and it’s your secret weapon.
- Send a short thank-you email or LinkedIn message to each recruiter you spoke with.
- Reference something specific you discussed so they remember you.
- Example: “Thank you for sharing insights about your company’s new product launch. I’d love to stay connected as I begin my job search in digital marketing.”

Final Thought
Standing out at a career fair isn’t about being the most outgoing person in the room — it’s about being prepared, personable, and memorable. If you do your homework, approach recruiters with genuine curiosity, and follow up thoughtfully, you’ll already be ahead of the majority of students there.